PERFORAMANCE
APPRAISAL – By V Subramanian
- The basic objective of
performance appraisal is not just to distinguish good performers from the
poor performers, for the purpose of rewards and recognition.
- But, the noble objective of any
performance appraisal must be to improve the future performance of the
officer and to develop his knowledge and skills, eventually paving way for
his self realization.
- In the goal setting activity, the
participative and consultative approach must be adopted at the beginning
of the period (usually a calendar year)
under reckoning.
- The appraiser has a sacred duty
towards the appraisee in the sense he (the appraiser) must act fairly,
with utmost care and concern.
- The errors in rating like error
of subjectivity, bias and prejudice, error of proximity, error of central
tendency, error of rigidity etc. must be eliminated at any cost.
- Performance Appraisal must always
be accompanied by Performance Interviews, Performance Feedback,
Performance Counselling and Mentoring.
- Identification of the areas where
the officer has performed well, the areas where the officer could have
performed still better and the areas where his performance was below
par/unsatisfactory must be done objectively, with the help of modern
scientific tools.
- Highlights of one’s performance
in each important dimension must be shared with him/her.
- Mere communication of the
aggregate marks/score at the end of the year will not suffice.
- Skill gaps or deficiencies must
be identified through potential appraisal and communicated to the
appraised person. Then they must be
made up with suitable ‘on the job training’, ‘superior-subordinate
coaching’ (on a ‘one to one’ basis),
conventional training through classroom lectures, seminars and
workshops and ‘simulation studies’.
- Psychodrama may be employed as a
tool to improve the emotional quotient of the appraisee, help him have a
realistic self-assessment through introspection, help him develop healthy
inter-personal relationship skills and to boost his self-esteem.
- The various motivational factors
must be analyzed and given due weightage.
- The
social needs of a person cannot be overlooked.
- Similarly,
it will be quite unfair to expect that an employee will give his maximum
output, even when he is far away from his family and/or native place.
- Finally, an organization shall
not aspire to grow at the expense of its own personnel.
Date: 21-07-2013 V
Subramanian
PERFORAMANCE
APPRAISAL – PART 3 – ERRORS
IN RATING
S No
|
Name of the Error
|
What does it mean?
|
Further explanation
|
How to eliminate this
error?
|
1
|
Subjectivity
|
Evaluating
a person’s merits or performance, basing on one’s personal ideas, beliefs and
faith.
|
The
rater looks the ratee through the prism of his personal whims and fancies.
Those
who conform to his ideals are given higher rating. Those figure at the other end of the
spectrum are given lower rating.
|
By
structuring and broad-basing the appraisal activity by a small team
comprising members from divergent backgrounds, this error can be eliminated. Especially when there is a known friendship/relationship
or enmity between the appraiser and the appraisee, such supervisor must be
excluded from the team entrusted with the appraising work.
|
2
|
Bias
|
Bias
means partisan attitude. It manifests itself through an inclination to favour one group or view or opinion
over alternatives. As a natural
consequence, other deserving persons or groups are left out of reckoning.
|
Basing
on one’s personal likes and dislikes, the evaluation is done. Therefore,
certain people are always given a high score, while certain people are always
given a low score or unsatisfactory rating.
|
By
introducing openness and transparency, this error can be avoided to a maximum
extent. By ranking and publicizing the
list of all persons with brief but important particulars, the credibility in
the appraisal activity will rise and remain intact.
|
3
|
Prejudice
|
It
is also known as possessing a pre-conceived notion about a person or a group.
This word always has a negative connotation.
|
Prejudices
based on one’s caste, region, religion etc. influence the score awarded.
Presumptions and suppositions bars the rater from looking at the facts
objectively and making rational judgements.
|
A
professional approach must be adopted while evaluating a person’s
performance. If necessary, an outside
professional or HR Agency may be engaged to assist the management in the
appraisal activity. Such professional
or the H R Agency must be allowed reasonable freedom and extended unqualified
support.
|
4
|
Stereotypes
|
A widely held but fixed and oversimplified
image or idea of a particular type of person or thing. It is generalization of a particular trait
by attributing it to the entire class/group.
|
Some
of the typical stereotypes are:
a)
A
person sporting a big moustache must be a ruffian and a non-conformist.
b)
A
person who works even during late hours is a loyal worker.
c)
A
person who looks very pious and simple can be easily trusted.
|
A
person exposed to cosmopolitan culture and possessing fair and
broad-mindedness only will be chosen to appraise, although he collects inputs
from various individuals, groups and departments within the bank to aid his
decision. However, the reviewing
official must perform his role properly, in order to eliminate the errors
that might have crept into the appraisal.
|
PERFORAMANCE
APPRAISAL – PART 3 – ERRORS
IN RATING
S No
|
Name of the Error
|
What does it mean?
|
Further explanation
|
How to eliminate this
error?
|
5
|
First Impression
|
An
impression created at the first meeting with the ratee lasts long and it will
influence the rater’s decision. This
is also one sort of bias only.
|
Here
the rater refuses to change his opinion about the ratee, even though he
inwardly knows that it is wrong on his part.
If the ratee comes to know that he was not awarded the rating he
deserves, he may directly take up the issue with his rater, have an open
dialogue with him and amicably sort out the matter.
|
It
is difficult to know what was the first impression formed in the rater’s mind
about the ratee. But, with the help of
historical events (involving the rater and the ratee) arranged sequentially,
the ill effects of this error can be minimized. That will be a big challenge to the H.R.
Department.
|
6
|
Holding a grudge
|
‘Grudge’ means ‘a
feeling of ill will or resentment because of some real or fancied wrong’.
This perceived wrong may result in strong dislike and deep
seated enmity towards the other person concerned.
|
If one holds a grudge against another, one doesn’t
let it go, very easily. It may lead one to developing revengeful attitudes.
People tend to show their dislike
for a person, at the time of rating that person’s performance.
|
This
is a psychological problem which will do harm to both – the rater and the
ratee. To obviate or overcome this
problem, the rating of the person concerned, as awarded by at least 3 raters
in the recent past may be taken into account and the average arrived at.
|
7
|
Favouritism
|
Showing
undue positive bias or favour to someone on the basis of caste, region,
religion or any other identity.
Personal relationships also play a vital role in the emergence of
favouritism.
|
By
showing favouritism to a particular person or a group, the rater may commit
injustice to the really deserving candidates. It leads to demoralization,
disputes, fall in output and sometimes exit of key persons from the
organization.
|
If
there is total transparency in the performance appraisal activity, the appraisers
will fear to exhibit open bias and favouritism. In addition, there must be a standard mechanism
in place to overturn and nullify the effect of favouritism shown.
|
8
|
Discrimination
|
Discrimination
usually carries a negative connotation.
It shows that the rater has a conspicuous bias towards the ratee.
|
In
the garb of showing favouritism to the persons liked, the rater may tend to
exclude some talented and successful persons from good rating. It is nothing but ‘reverse discrimination’.
|
Discrimination
can happen at the personal level or a group level. The discrimination at the personal level is
difficult to find and establish. But
at the group level, it can be easily found and necessary corrective steps
taken.
|
9
|
Nepotism
|
Blood
relationship with the ratee influences the rating, often to the detriment of
all other persons being rated.
|
On
one side, the undeserving people will receive high rating and on the other,
injustice will be done to deserving persons.
|
It
must be the duty of a responsible management to avoid a person getting rated
by another who happens to be related to him in some way. Relationship in any way must be made a
disqualification.
|
PERFORAMANCE
APPRAISAL – PART 3 – ERRORS
IN RATING
S No
|
Name of the Error
|
What does it mean?
|
Further explanation
|
How to eliminate this
error?
|
10
|
Rigidity
|
Being
very rigid in evaluating the performance of every one, because of high and
unreasonable expectations of the rater.
|
Giving
only ‘Satisfactory’ grade or not giving more than above average marks to
everybody whose performance is being measured.
|
When
the average score of the group appraised is not more than 60%, the management
must add another 15% to each individual’s overall score. Thus, almost everybody will get a better
rating that is one notch above the original rating.
|
11
|
Central Tendency
|
All
the persons in the group are given average score/rating. The assessor
has the tendency to avoid extreme values of the evaluation scale and assign
average grades more often than what the Gaussian distribution justifies.
|
The
Gaussian distribution is also called the ‘Normal Distribution’. It is often called as a ‘Bell-shaped curve’,
because the most of the values are clustered around the ‘mean value’.
Regardless
of one’s performance, one gets a minimum assured rating. On the other hand, irrespective of one’s
stupendous performance, one cannot expect a high rating.
|
Additional
weights to certain critical parameters may be given, in comparison to less
important parameters. Thus, the aggregate
score of each person may be recalculated and the new score will be reflective
of the overall performance of a person in realistic manner.
If
necessary, fresh rating exercise may be undertaken to award correct rating to
the persons being rated.
|
12
|
Leniency (also
known
as
the Sunflower Effect)
|
Rating everyone high, regardless of their performance, to earn
their goodwill, trust, friendship and gratitude.
|
In
the name of kindness and nobility, all are awarded a decent score. Thus, the average score of the group
appraised is higher than the average score of other comparable groups. This kind of rating will only promote
laziness and inertia.
|
This
type of rating everyone high will discourage and disappoint high
performers. Therefore, attractive
awards and prizes for individual performances in certain important areas may
be announced. It will increase healthy
competition and stoke up motivation.
|
13
|
Grouping
|
Excusing below-standard performance because “it
is widespread; everyone does it."
It is one way of showing one’s indifference to things that are good or
bad.
|
This
is different from error of leniency.
In case of error of leniency, liberal approach is intentionally
adopted to earn the goodwill of everyone and not to displease anyone. In case of ‘grouping’, raising the
tolerance threshold is noticed. So, in
case of grouping, everybody gets minimum acceptable rating.
|
When
nobody gets a bad or poor rating, there is something wrong with the appraiser
himself. First, change him.
Entrust
the task of appraisal to someone who is neutral, well balanced and fair to
everyone.
|
PERFORAMANCE
APPRAISAL – PART 3 – ERRORS
IN RATING
S No
|
Name of the Error
|
What does it mean?
|
Further explanation
|
How to eliminate this
error?
|
14
|
Similarity
|
Social
psychology tells us that we tend to gravitate toward people that are similar
to us or birds of same feather flock together. We like people who are like
us. In conducting performance ratings, managers may be giving higher ratings
to employees who are similar to them rather than giving an accurate rating.
|
Giving
a high score to a person who regularly travels or plays or dines with the
appraiser.
As
a natural corollary, the rater gives a low score to a person whose interests
and beliefs vastly differ from his own psyche.
Another
way this error can be interpreted is through in-groups and out-groups.
|
It
is the management’s responsibility to ensure that the rater shall not belong
to the in-group or the out-group of the person rated.
When
there is positive or negative bias of the rater towards the ratee that is well
known to everyone in the same unit, it is better to engage a different person
for rating.
|
15
|
Proximity
|
‘Proximity’
means ‘nearness in time and space’.
Dimensions
of performance that appear near each other on the rating sheet are sometimes
affected by the ratings of other performance dimensions.
For
example, an evaluator may rate an employee lower on one dimension simply
because of rating him as average on the previous dimension.
This
error stems out of an involuntary action on the part of the appraiser.
|
The
rater may tend to presume that an employee who has not performed well in one
area must be a poor performer in other areas too. But, this presumption may be wrong and
prove to be disastrous.
Similarly,
an employee who has performed exceedingly well in one single area or only a
few areas need not be a good performer, if his overall performance is
considered.
|
This
is one of the most common errors and it has ruined the career of innumerable
number of the bright and successful employees.
This
error has also catapulted inefficient people to the top. People promoted to higher positions were
subsequently found to be having bad integrity or poor management skills. But before any corrective measures could be
initiated, it was too late. Enough
damage was already done.
|
16
|
Guilt by association
|
Judging
a person, by the company he keeps.
Here, the negative qualities and traits of one person have a bearing
on other individuals keeping company/friendship with him.
|
Since
‘X’ is a friend of ‘Y’, he also must possess the characteristics of ‘Y’. So whatever bad impression the rater has on
‘Y’, it gets reflected in the rating awarded to ‘X’.
|
The
management must impart suitable skills to their supervisors to overcome this
kind of errors.
Those
who are still found wanting in this area may be removed from the rating
exercise.
|
PERFORAMANCE
APPRAISAL – PART 3 – ERRORS
IN RATING
S No
|
Name of the Error
|
What does it mean?
|
Further explanation
|
How to eliminate this
error?
|
17
|
Honour by association
|
This
is opposite of ‘Guilt by Association’.
If
‘M’ works under ‘R’, then he (‘M) must have been a talented person. Only really meritorious people can stay
with him (‘R’) for long.
Since
the rater’s respect for ‘R’ is positive and high too, it gets reflected in
the rating given to ‘M’.
|
Most
of the people will tend to join people who have a good reputation within the
organization.
But
once their wish fructifies, they will not show interest in work.
They
expect such powerful person will protect and save them, even if they err.
Godfathers
and yes men will emerge within the organization and they may spoil the fair
image of the organization.
|
Giving
importance to accidental associations must be done away with. Transferring the positive attributes of one
person to all others associated with him is absurd. There will not be a realistic assessment of
the strengths and weaknesses of the people in an organization. Therefore, the SWOT analysis of the
organization itself cannot be done properly.
Hence, if this error is left unchecked, it will be counter-productive and
ruin the prospects of the organization.
|
18
|
Contrast Error
|
This
error occurs if the evaluator after rating an employee whose performance was
exemplary, rates another employee lower than his/her true performance, just
because he/she has not performed as high as the previous employee.
|
The
contrast between the two employees causes the evaluator to be too harsh on
the second person rated.
Likewise,
there is another possibility that is opposite to the above. After evaluating
the bad performance of an employee, if an above average employee’s
performance is taken up for evaluation, the latter may get a higher rating
than what he/she deserves.
|
Unnecessary
comparisons in individual performances must not be done.
In
any group, the level of performance of the top performer shall not be the
benchmark for others.
The
individual differences must be acknowledged and accepted. This is what the village elders say “all the fingers in a hand are not alike”.
|
19
|
The Halo Effect
|
This
error occurs when a single attribute or achievement clouds all other ratings
of an individual. For example, rating
an employee good in all areas of performance just because he/she was able to
win a big contract or meet the sales target.
|
It
is a well-known fact that a person cannot be equally successful in all the areas
that have been identified for evaluation.
But it is anticipated that the performance of a person in major key
areas must be good. The number of key
areas here must be limited to only a few – say 4 or 5.
|
A
person with a single outstanding achievement to his credit is given an excellent
rating, even if his performance is below average or sometimes ‘Zero’ in all
other areas. That will pave way for ‘hero worship’. A professionally managed
organization cannot afford to have such bad H.R. culture and climate, as it
will prove to be suicidal in the long run.
|
PERFORAMANCE
APPRAISAL – PART 3 – ERRORS
IN RATING
S No
|
Name of the Error
|
What does it mean?
|
Further explanation
|
How to eliminate this error?
|
20
|
The Horns Effect
|
The individual’s performance is completely
appraised on the basis of a negative quality or feature perceived. This
results in an overall lower rating than may be warranted.
|
Some examples of ‘Horn Effect’ are:
1. A person who is not formally dressed up in
the office is considered to be casual in his attitude towards work too.
2. A person who is rigid with regard to his
working hours, may not be a shirker of responsibility.
3. An employee who goes on leave that is
legitimately due to him may not show real interest in meeting the targets
given.
|
People
must be sensitized with regard the benefit of presenting a decent look. If a person pays more attention to certain
small things in life, he/she may command better respect than now. Similarly, the raters shall be told not to
give undue importance to certain extraneous factors and less relevant
features/aspects.
|
21
|
Recency
|
Rating only recent performance, good or bad.
|
Recent
successes or failures, promptness or delay in responses, adhering to the time
schedules or not, good or bad behavior of the person appraised etc. influence
his rating.
|
By
diarizing all important events with regard to the person appraised viz. his
leave and attendance, health, highlights of his performance, critical events
and his general behavior throughout the year, this error can easily be
eliminated.
|
22
|
Succession Effect
|
This error refers to the fact that the assessor can be
influenced by the previous results.
|
Finding
fault with the present incumbent for the mess created by his predecessor is
also very common.
Similarly,
the unsatisfactory performance of the same employee in the past years may
prevent the rater from revising his opinion, even if the employee produces
good results during the current year.
Very
rarely, one may be given a good rating for his good performances in the past.
|
The
raters must realize that setting right the irregularities committed by the
predecessor is not that easy. It is
not only time consuming, but will be a big challenge too. The persons succeeding a bad performer must
be given all round support and encouragement by the management, instead of
faulting him for the pre-existing ills that were not his creation.
|
Date: 21-07-2013 V
Subramanian
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